Sell Your Home with Confidence — Backed by Compass
At The Zoughi Group, we pair deep South Bay market expertise with Compass’s industry-leading technology to deliver a smooth, strategic, and rewarding home-selling experience. From pricing to presentation, every detail is designed to help your home sell quickly and for top dollar.
The Compass 3-Phase Marketing Strategy
A smarter, data-driven approach to maximize your home’s value while minimizing stress.
Phase 1: Compass Private Exclusive
Get a Strategic Head Start
Before your home hits the public market, we introduce it privately to Compass’s nationwide network of top agents and qualified buyers.
Validate Pricing: Early feedback helps us fine-tune your pricing strategy.
Preserve Value: By avoiding “days on market,” we eliminate the risk of appearing stale or overpriced.
Attract Premium Buyers: Serious, motivated buyers often pay more for an exclusive opportunity.
This quiet launch gives you the advantage of exposure without the pressure.
Phase 2: Compass Coming Soon
Build Buzz Before Going Live
Next, your home debuts on Compass.com as a Coming Soon listing — creating excitement and anticipation among active buyers.
Generate Early Demand: Build awareness before the listing goes public.
Gain Valuable Insights: Track engagement and interest to refine your strategy.
Stay in Control: All inquiries route directly to us, not competing agents.
Boost Visibility: “Coming Soon” listings often perform better in search results.
This phase builds momentum that leads to stronger offers once your listing goes live.
Phase 3: Full Public Launch
Sell Smarter, Faster, and for More
With verified pricing and early interest, your property is ready for maximum exposure across all major real estate platforms.
Optimized Pricing: A data-backed strategy ensures your home hits the market positioned to sell.
Built-In Demand: The excitement from prior phases drives faster, stronger offers.
Seamless Sale: Our team manages every detail from launch to closing.
Why This Works
30% less likely to drop in price
20% faster to contract
2.9% higher closing price
Compass’s phased approach removes the guesswork — minimizing market risk while maximizing return.
Pre-marketing drives results
Compass research shows that listings pre-marketed as a Compass Private Exclusive and/or Compass Coming Soon before going active on the MLS are associated with these results:
30%
Less Likely to Drop in Price
20%
Faster to Contract
2.9%
Higher Closing Price
What Sets The Zoughi Group Apart
We’re not traditional agents relying on outdated methods. With Compass technology, local expertise, and concierge-level service, we deliver precision, exposure, and results.
Compass Concierge
Prepare your home for sale with no upfront cost. From staging to painting to landscaping, Compass covers the cost of improvements and is repaid at closing — helping your home show its absolute best.
Bridge Loan Program
Need to buy before you sell? Compass Bridge Loans give you the flexibility to move forward with confidence while we handle the sale of your current home.
Professional Staging & Photography
We partner with the region’s top stagers and photographers to create a compelling first impression. High-quality visuals attract more buyers — and higher offers.
Ready to Get Started?
Let’s discuss how The Zoughi Group can position your home for success with Compass’s proven 3-Phase Marketing Strategy.